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Radar Knows Where The iPhones Are

Here's a cool little example of why I think Radar is such a great product. I came in to town yesterday for 24 hours—we're spending the rest of the summer out on Shelter Island—to do a couple of meetings, including one this morning on 57th Street. My plan was to do the meeting, then pop over to the Apple Store and buy a new iPhone 3G. Before I left for the meeting, I typed the address I was headed towards—9 West 57th Street—into Radar, just to see what was in the "1,000 foot view." (In part because I was thinking I might show a live Radar feed in the meeting.)

And what shows up at the very top of my Radar? A link to this story from Racked, talking about the 3-4 hour lines at the Apple Store on 5th Ave, with a photo of  yesterday's insane morning line. One look at that page, and my morning plans were changed.

There are bunch of cool things worth noting about this particular use case:

First, given my objectives for the morning, that Racked story was probably the single most relevant piece of information that I could have seen right before I left for midtown. And Radar had it at the top of the feed. Nice!

Second, this is a classic example of the utility of networked journalism. Sure, Racked is not exactly unearthing political corruption here, or exposing dangerous conditions at the mill. But it's providing information that's genuinely useful, that traditional sources don't provide.  The Times isn't going to cover the iPhone line ten days after the launch, and while the Apple site updates store availability nightly, it reports nothing about line length. But this is exactly the kind of thing Racked is brilliant at covering. (Nice, Lockhart!)

Third, note that I didn't even have to type a search term into Radar ("iPhone lines") to get this information. My only filter was my exact location. That doesn't always work quite this perfectly, of course, but it shows you the power of the 1,000-ft view as a way of determining relevance without any other hint from the user.

Now if I could somehow program Radar to actually wait in the line for me...

George Will: SBJ Says Beer Is Good For You

Our busy family trip to Northern California last week meant that I didn't get a chance to link to George Will's excellent (and very flattering) column about beer and civilization, "Survival of the Sudsiest":

The development of civilization depended on urbanization, which depended on beer. To understand why, consult Steven Johnson's marvelous 2006 book, "The Ghost Map: The Story of London's Most Terrifying Epidemic -- and How It Changed Science, Cities, and the Modern World." It is a great scientific detective story about how a horrific cholera outbreak was traced to a particular neighborhood pump for drinking water.

I like how he extends the Everything Bad Is Good For You theme all the way into Ghost Map. (I'm ashamed to say I have a comparable riff about coffee in the new book.) By the way, anyone interested in reading more about beverages and world history should read the superb A History Of The World In Six Glasses.

I've also been chuckling about the fact that I've been quoted now in columns by George Will and David Brooks in the same month. I am seriously going to start losing credibility at the Park Slope Food Co-Op.


 

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    The Basics

    • I'm a father of three boys, husband of one wife, and author of five books. In early 2007 I went and foolishly got myself a day job running the hyperlocal community site, outside.in that I co-founded the year before. We spend most of the year in Park Slope, Brooklyn, though I'm on the road a lot giving talks. (You can see the full story here.) Personal correspondence should go to sbj6668 at earthlink dot net. Media requests should go to Matthew.Venzon at us.penguingroup dot com. If you're interested in having me speak at an event, drop a line to Wesley Neff at the Leigh Bureau (WesN at Leighbureau dot com.)

    Live SBJ

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    My Books

    • : The Ghost Map

      The Ghost Map
      The latest: the story of a terrifying outbreak of cholera in 1854 London 1854 that ended up changing the world. An idea book wrapped around a page-turner. I like to think of it as a sequel to Emergence if Emergence had been a disease thriller. You can see a trailer for the book here.

    • : Everything Bad Is Good for You: How Today's Popular Culture Is Actually Making Us Smarter

      Everything Bad Is Good for You: How Today's Popular Culture Is Actually Making Us Smarter
      The title says it all. This one sparked a slightly insane international conversation about the state of pop culture -- and particularly games. There were more than a few dissenters, but the response was more positive than I had expected. And it got me on The Daily Show, which made it all worthwhile.

    • : Mind Wide Open : Your Brain and the Neuroscience of Everyday Life

      Mind Wide Open : Your Brain and the Neuroscience of Everyday Life
      My first best-seller, and the only book I've written in which I appear as a recurring character, subjecting myself to a battery of humiliating brain scans. The last chapter on Freud and the neuroscientific model of the mind is one of my personal favorites.

    • : Emergence: The Connected Lives of Ants, Brains, Cities, and Software

      Emergence: The Connected Lives of Ants, Brains, Cities, and Software
      The story of bottom-up intelligence, from slime mold to Slashdot. Probably the most critically well-received all my books, and the one that has influenced the most eclectic mix of fields: political campaigns, web business models, urban planning, the war on terror.

    • : Interface Culture : How New Technology Transforms the Way We Create and Communicate

      Interface Culture : How New Technology Transforms the Way We Create and Communicate
      My first. The book I wrote instead of finishing my dissertation. Still in print almost a decade later, and still relevant, I think. But I haven't read it in a while, so who knows what's in there!

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